Monthly workshops
Make time to make progress.
A monthly 90-minute in-person working session in the Phoenix area. Leave with a useful task completed or a plan ready to put into action.
Find your next step FOR SMALL BUSINESSES WITH BIG TO-DO LISTS
You don't need another marketing rabbit hole. You need a plan, a person in your corner, and help getting it done.
CMO = Chief Marketing Officer. A CMO helps a business decide who to reach, what to say, and where to focus its marketing. Micro CMO brings that strategic guidance to your small business.
Led by Vincent Orleck / Rooted in Arizona

Your business.
Your next right move.
01 / YOUR MARKETING, WITH BACKUP
For owners doing the marketing on top of everything else. Bring your real business, your questions, and the time you have. We'll work from there.
Make time to make progress.
A monthly 90-minute in-person working session in the Phoenix area. Leave with a useful task completed or a plan ready to put into action.
A strategist in your corner.
A 25-minute private check-in each quarter, with preparation and clear next steps tailored to your business.
Know what to improve next.
A quarterly review of up to two social profiles, three priority improvements, and guided campaign planning in our monthly workshops.
People who get the juggle.
A private owner community with weekly accountability prompts. Bring one focused question each month for a personal response.
02 / START WITH THE BIG PICTURE
A one-page canvas to get the moving pieces of your business out of your head—and into focus.
Who are you helping? What makes your offer different? Which channels deserve your time? We use those answers to shape more useful marketing decisions.
Take a look at the canvasOpens the original MicroMap PDF in a new tab.

03 / AI WITH A JOB TO DO
Learn when AI can save time, when it needs a human check, and when your own voice and experience should lead. One practical workflow each month, built around a real business task.
Organize customer questions and de-identified reviews into themes you can check and use.
Turn your sales process into a follow-up checklist and draft replies you review before sending.
Build a campaign timeline or weekly task list around your goal, capacity, and actual business details.
Your real work. Your real customers. Your judgment. AI helps with the process.

Vincent Orleck
Founder, Micro CMO
Marketing shouldn't feel like a second business you have to run.
I'm Vincent Orleck, an Arizona-based social media strategist and startup ecosystem builder. Micro CMO brings together practical guidance, local connection, and a manageable rhythm for making progress.
It's for the owners who want to understand their marketing, make smarter decisions, and keep moving—with someone in their corner.
04 / KEEP IT SMALL. MAKE IT COUNT.
Personal guidance, shared momentum, and practical tools. All included in one membership.
One business. One participating owner.
Cancel before your next renewal.
Secure Stripe checkout · $49/month plus applicable tax.
Guidance and working sessions are included. Done-for-you content, ad management, ad spend, and optional paid software subscriptions are separate.
A FEW GOOD QUESTIONS
Small-business owners, solopreneurs, creatives, and consultants who handle their own marketing and want practical help. The initial local experience is designed around owners in the Phoenix area who can make time to put their plans into action.
Micro CMO is a guidance and support membership. You'll get a plan, feedback, working sessions, and accountability. You remain responsible for publishing content, running campaigns, and following through. Additional execution work would be scoped separately.
Monthly sessions are planned for the Phoenix area. The first date and venue are still to be announced.
The membership includes one 25-minute private check-in each quarter, a focused quarterly social profile review, and one focused community question per month guaranteed a response. Community questions are reviewed twice weekly. It does not include unlimited private messaging or on-demand calls.
No. Workflows start with a useful business task and include examples and ways to check the output. Paid AI subscriptions are optional and, if needed for a particular workflow, would be explained separately. No custom AI app is required.
Select Join Micro CMO to enroll through Stripe. Standard membership is $49 per month plus applicable tax, billed by Not A Guru LLC. Stripe collects your contact details and payment securely. Pay by card or choose an eligible wallet or other method shown at checkout.
LET'S BUILD SOMETHING BIG—STARTING MICRO.